How are you building community ties? In addition to raising awareness for your clinic, reaching potential patients, this kind of activity gives you the opportunity to support a cause that is important to you, your staff and clients.
Spa Longevita Acupuncture and Herbal Medicine, based in Orlando, FL participated in this year’s PINK BASH. An annual party hosted by the Orlando Sentinel and others, the PINK BASH supports Breast Cancer Awareness and benefits Central Florida’s Susan G. Komen for the Cure. Hundreds of visitors had the chance to partake in the many activities, enjoying music and cocktails, while breast cancer survivor models strutted the runway. Dozens of sponsors participated to raise money and awareness for this important mission.
Spa Longevita’s sponsorship gave Dr. Brooke Higgins the opportunity to meet many attendees, while sharing in the ultimate purpose of the PINK BASH. With a booth set up on the grounds of the Dr. Phillips Center for the Performing Arts, Dr. Brooke and her staff were able to book consultations for the offerings at Spa Longevita Acupuncture & Herbal Medicine.
These services include the body and facial contouring and cellulite reduction treatments performed by Viora’s Reaction. Using Viora’s marketing materials, such as the Before & After flip chart, brochures, etc., Dr. Brooke and her staff collected the names of those interested in learning more on how Viora’s treatments can help them. By acquiring their emails, Spa Longevita will be following up with everyone that visited their booth for the opportunity to make an appointment for a complimentary consultation.
“PINK BASH is such an important event and the good that it performs makes us very proud to be part of it. At the same time, it was great to have the support of Viora, and share their treatments and results. It made for an exciting day, as our booth was always crowded with people looking to learn more about our medical spa and Viora’s solutions, said Lisa Silvagni from Spa Longevita. “This event has really given us the opportunity to support all women with breast cancer and share Dr. Brooke’s belief that each and every one of her patients is important.”
The underlying message of PINK BASH is to find a cure for breast cancer giving sponsors and attendees the opportunity to show their own support for the cause. While October has come and gone, the Fight for the Cure remains strong!
What activities have you supported in your community and patient outreach?